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Founded by supermodel Liya Kebede, fashion brand lemlem is committed to creating strong, fair, and sustainable fashion practices. Today, PUMA and lemlem come together in a collaboration that’s the first of its kind: combining lemlem’s signature aesthetics, bold colors and patterns, with PUMA’s innovative vision for sportswear, resulting in a powerful look that emanates premium...

Founded by supermodel Liya Kebede, fashion brand lemlem is committed to creating strong, fair, and sustainable fashion practices. Today, PUMA and lemlem come together in a collaboration that’s the first of its kind: combining lemlem’s signature aesthetics, bold colors and patterns, with PUMA’s innovative vision for sportswear, resulting in a powerful look that emanates premium performance. These premium pieces bring high tech to high fashion, with an emphasis on more sustainability as part of PUMA and lemlem’s commitment to a better future.